New York, NY – In a bold move to solidify its position in the burgeoning and increasingly crowded protein beverage sector, PepsiCo has initiated a comprehensive overhaul of its Muscle Milk brand. The CPG giant is significantly streamlining the product’s formulation, reducing its ingredient list by nearly half while simultaneously boosting protein content and eliminating […]

DeKalb, Illinois – April 18, 2026 – In a landmark achievement for the plant-based fitness community, two vegan bodybuilders have not only claimed top honors at the highly competitive Midwest OCB Spring Naturals event but also secured their coveted Professional (Pro) Cards. Joey Bilotech and Charlie Ziegler, competing in separate divisions, emerged victorious, only discovering […]