The Green Revolution in Glass: Covalle Tomato-Water Gin Expands to National Markets

The Green Revolution in Glass: Covalle Tomato-Water Gin Expands to National Markets

NEW YORK — In the evolving landscape of craft spirits, where the boundary between the kitchen and the bar continues to blur, a new contender has emerged to challenge the traditional fruit-forward hegemony of the gin category. Covalle Tomato-Water Gin, the brainchild of beverage innovator William Schragis and his design consortium, Project Optimist, has officially […]


The Savory Revolution: How Covalle Tomato-Water Gin is Redefining the Botanical Spirit Landscape

The Savory Revolution: How Covalle Tomato-Water Gin is Redefining the Botanical Spirit Landscape

The world of craft gin is currently undergoing a seismic shift. For decades, the category was defined by a binary choice: the juniper-heavy punch of a classic London Dry or the citrus-forward, "contemporary" styles that emerged in the early 2000s. However, as the global palate trends toward the savory, a new sub-category is emerging—one that […]